Alto.Ski and Snow Camp: The future of lift passes, with impact at its heart  

Heading to Italy or France this winter? Here’s how your Alto Ski lift pass can support young people, on and off the slopes 

At Snow Camp, we know that snowsports should be accessible to everyone. That’s why we work with thousands of young people from underserved communities across the UK;  introducing them to skiing and snowboarding for the first time, and using the power of the snowsports and the mountain environment to develop life skills, boost confidence and carve brighter futures in thew snowsports industry and beyond.  

Now, thanks to a brilliant new partnership with Alto.Ski, you can join the cause simply by going skiing!  

By choosing Alto.Ski as you lift pass provider, and using our exclusive SNOWCAMP discount code, you can save on your own ski experience while giving back to the next generation of skiers. It’s a win-win – and it’s available now. 

Why it matters – tackling barriers in snowsports 

Skiing and snowboarding still remain some of the most expensive activities in the UK. From equipment and clothing to travel and lift passes, the costs quickly add up – especially for young people from low-income households. 

At the same time, the traditional lift pass system has needed some digital innovation to bring it into the modern age, which is where Alto.Ski’s innovation (and support for Snow Camp) comes in! 

Meet Alto.Ski – smarter lift passes for a smoother skiing experience 

Alto.Ski is a British tech company changing the way you access the slopes. Instead of buying your ski pass at the resort, you order an Alto.Ski keycard online, link it to their app, and hit the slopes without queuing. 

Even better – you only pay after you ski, and the app automatically charges you the best rate available at the end of your day. 

Here’s what makes Alto.Ski a standout: 

• Works across partner resorts in Italy, with French resorts coming soon 

• Supports both pay-as-you-go and prepaid subscriptions 

• No queuing at lift pass offices 

• Simple daily insurance options built-in 

• Trusted by professional skiers like Chemmy Alcott, long term Snow Camp supporter 

You can learn more about how it works on the Alto-Ski official site. 

Use the SNOWCAMP code – save money and support young people to access the mountains too

When you use the discount code SNOWCAMP at checkout, you’ll unlock exclusive savings – and support our work directly. 

Here’s what the SNOWCAMP code gives you: 

• 20% off Alto.Ski keycards 

• 50% off an annual subscription once it’s live 

• £1/€1 donated to Snow Camp per keycard or subscription 

• Valid across all Alto.Ski partner resorts 

• Code works from 1 September onwards 

So whether you’re planning a family trip to Italy or heading for a solo ski week, you can ski smarter – and give back – all at once. 

Get your discounted keycard now 

Why this matters – more than a lift pass 

Every donation we receive goes straight into running programmes that change lives. 

From our beginner First Tracks programme at UK slopes, through to our advanced Excel programme which culminates with a life-changing week in the mountains, your support helps young people not just get on the snow, but build careers in and outside of the snowsports industry. 

Share the code, spread the word

We know that skiers and snowboarders are passionate about the mountains, and often about helping others enjoy them too. That’s why we’re asking you – the Snow Camp community – to do the following: 

1. Use the code SNOWCAMP when you order from Alto.Ski 

1. Tell your friends, family and connections about the Alto.ski offer 

1. Tag us (@snowcampcaharity) on social media when you hit the slopes – and show the world how you’re skiing with purpose 

Where the money goes – a transparent impact 

We’re proud to say that every £1 raised through this partnership will go towards delivering real opportunities for young people: 

• Coaching, mentoring and mental health support 

• Professional ski and snowboard training 

• Career pathways into the snowsports industry 

• Transport, equipment and warm winter clothing 

Your support helps us break down financial and social barriers – and ensure every young person who wants to try snowsports, can. 

You can see more about where your donations go in our recent impact report. 

Don’t miss out – make your ski trip count 

There’s never been an easier way to enjoy the mountains while supporting young people here in the UK. With Alto.Ski and Snow Camp, your lift pass can help to turn many more young lives around. 

So, this season, ski smarter. Ski with purpose. And show the next generation that there’s space on the slopes for everyone. 

• Order your Alto.Ski keycard today 

• Use code SNOWCAMP 

• Help transform lives through snowsports